Marketing with a Mission: Strategies for Christian Women Entrepreneurs (On-Air Coaching with Martha Fry) – Episode 437

In this inspiring session, we're joined by the wonderful Martha Fry, one of our Impact Partnership students and a passionate coach dedicated to guiding Christian women on their weight loss journeys, with a unique blend of spirituality and practical strategy.

We’re sitting down for an on-air coaching session, where we delve deep into the transformative world of faith-driven weight loss, exploring innovative marketing techniques in the evolving social media landscape, the significance of authentic human connections, and the power of personal storytelling in resonating with our audience!

Join us as we uncover the secrets to creating impactful, God-centered content and strategies that transcend conventional marketing norms, fostering a deeper, more meaningful engagement with our community.

You can listen to the full episode here 🡻

0:00 – Welcome and about Martha’s work
1:21 – How to stay on the edge of marketing best practices and strategies
2:34 – Top current trends in marketing and content creation (it’s not just about social media!)
5:36 – Simple email marketing strategies to connect with your audience regularly and authentically
7:33 – Ways to build connection with your audience through events, videos, and impactful storytelling
11:30 – How in-person events and experiences can supplement your online coaching and teaching
18:51 – Funnel building and lead generation strategies to test in your business
22:42 – How to study and deeply understand your ideal client (hello surveys and segmentation!)
26:10 – Trusting God and practicing patience in waiting on guidance around my next step

Want to learn about how our Impact Partnership can help you create a thriving business that also makes a meaningful impact? DM me over on Instagram: @shesmakinganimpact

Check Out Related Podcast Episodes:

Building Authentic Human Connections: Essential Strategies for Today's Online Business Owners

Dive into the heart of our discussion with these key takeaways and valuable insights from today’s episode, each one a gem of wisdom for transforming your approach to faith, marketing, and personal growth.

Navigating Social Media Changes:
Staying ahead in coaching requires adapting to the ever-evolving social media landscape, emphasizing current trends like short-form videos.
The Power of Human Connection:
In an age dominated by AI, forging authentic, human connections with your audience is crucial for standout content.
Content Creation through Faith:
Let your faith guide your content strategy, focusing on messages you feel divinely inspired to share.
Email Marketing Essentials:
Utilize email marketing to share personal stories and podcast content, creating a more intimate connection with your audience.
Impact of Live Events:
Hosting live events fosters stronger bonds and memorable experiences, enhancing the community feel among participants.
Storytelling in Marketing:
Share personal, relatable stories to create deeper connections with your audience, making your marketing more genuine and effective.
Effective Client Surveys:
Use surveys to understand and segment your audience, tailoring your services and communications to meet their specific needs.
Leveraging Facebook Ads:
When used strategically, Facebook ads can amplify your reach, but it’s crucial to understand your audience and conversion rates first.
Trends in Online Marketing:
Focus on deeply understanding your ideal client, tailoring your marketing strategies to their specific needs and desires.
Spiritual Guidance in Business:
Align your business decisions and practices with your faith, seeking spiritual guidance for a more fulfilling entrepreneurial journey.
Sharing Personal Experiences:
Openly sharing your personal challenges and lessons can significantly enhance your connection with your audience.

Connect with Martha:

Website: www.marthafry.com
Podcast: Weight Loss With God

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Rachel Ngom is an entrepreneur passionate about the nations, having lived on three continents.

She hosts the Christian Entrepreneurs Rise Up podcast with over 500 episodes, empowering faith-driven entrepreneurs to build profitable businesses that serve God’s Kingdom.

Starting her first online business in 2012 and serving over 10,000 students, she grew it into a seven-figure company. In 2023, God called her to lay down that business and dedicate herself fully to ministry, exposing the dangers of New Age and worldly strategies in the Christian marketplace.

Now studying at the Global School of Supernatural Ministry and Global Awakening Seminary, she has witnessed Jesus’ healing power firsthand.

Her mission is to help Christian entrepreneurs fund the Kingdom, give generously, go on missions, and follow God’s call to make a lasting impact.

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Take a screenshot of your review and send it to us at [email protected] and we will send you a gift as a way to say thank you. 🤩