You can listen to the full episode here 🡻
- 0:00 – Intro and our very first event at She’s Making an Impact
- 2:07 – My personal experience of attending and hosting many events and top tips for what works well
- 13:08 – Utilizing events as an opportunity for renewal or program renewals
- 13:44 – About the event that the Lord has put on my heart to create next
- 15:01 – Events I attended back-to-back and the incredible experiences they brought me (including miracles that took place!)
Want to learn about how our Impact Partnership can help you create a thriving business that also makes a meaningful impact? DM me over on Instagram: @shesmakinganimpact
Check Out Related Podcast Episodes:
The Art of Event Planning: Blending Business, Pleasure, and Spiritual Growth
Event planning is about much more than just organizing yet another thing for your clients or another revenue generator. It’s an avenue to create meaningful connections and unforgettable experiences. Incorporating events into your business offerings is a powerful strategy to engage your clients in a deeper way. In this episode, we’re digging deep into how to do this effectively.
Event Planning and Variety:
We’re talking about the journey in event planning, starting from the first event in Chicago to hosting a variety of events, including intimate masterminds and larger gatherings. Rachel emphasizes the unique value and personal fulfillment each type of event offers.Engagement Strategies and Personalization:
We’re talking about innovative strategies like offering VIP upsells for added excitement and personalizing events through surveys to cater to attendees’ specific preferences, ensuring a more engaging and tailored experience.Balancing Content with Fun and Flexibility:
To create a valuable experience, it’s important to balance business content with enjoyable activities, like a retreat we did in France, and maintaining flexibility in the event schedule to respond to participants’ needs effectively.Creating Community and Spiritual Impact:
Events can be such a meaningful and impactful experience by incorporating community-building activities and social outings in events. We’re also talking about stories of physical and spiritual healing, demonstrating the deeper impact events can have beyond business growth.Vision for Future Events:
We’re revealing plans for future events, including “The Fire Starter Sessions” aimed at spiritual growth, faith activation, and community outreach.
Essential Tips for Effective Business Event Hosting
This episode is jam-packed with actionable tips! Follow along with the list below as you listen to the episode for details and more insights.
Offer a VIP Upsell:
When launching a course or program, include a VIP option that offers a live event experience to create added value and excitement.Conduct Pre-Event Surveys:
Gather information about attendees’ preferences, like beverage choices or specific needs, to tailor the event experience to them.Create a Flexible Agenda:
Plan your event with a structured agenda but remain open to adapting based on participant engagement and needs during the event.Incorporate Personal and Spiritual Elements:
Include personal stories or spiritual sessions, like prayer or meditation, to deepen the impact of the event.Plan Interactive and Fun Activities:
Balance business sessions with enjoyable activities (like making macaroons or excursions) to keep the event engaging.Ensure Comfortable Seating and Regular Breaks:
Choose a venue with comfortable seating arrangements and plan for regular breaks to keep attendees refreshed.Utilize Varied Locations:
Host different event activities in various locations to maintain interest and energy among participants.Incorporate Community Service:
Add a community service element, like a volunteer activity, to give back and enrich the overall event experience.Provide Comprehensive FAQs:
Before the event, send out an FAQ page covering logistics like weather, packing advice, and local accommodations.Use an Event as an Upsell or Renewal Opportunity:
Utilize the event to offer upsells or renewals for your programs, tapping into the engaged audience.Plan for Future Events with Specific Focus:
Have a vision for future events, like Rachel’s “Fire Starter Sessions,” with specific themes such as spiritual equipping or outreach activities.
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